As a UX Designer, part of my duties for this project were:
AhlsellUser research and the ideation process support, prototyping for usability testing, user interface design for both the webshop and the end-user app, and continuous refining of the customers' user experience.
StorytelUser research, usability expert reviews, and collaboration to establish the company's design system and formulate guidelines for administrative tools.
PyP ProyectosBrand identity strategy, competitor analysis, and user interface design for the company's digital channels.
PickEatUpProduct strategy, competitor analysis, UX mobile strategy, and prototyping.
USM - Umeå Sport MotionCompetitor analysis, product strategy, usability expert analysis, wireframing, and prototyping.
MinabibliotekEthnographic research, co-creation workshops, UX strategy, wireframing, and prototyping
Fysik.seCompetitor analysis, product strategy, usability expert analysis, wireframing, and prototyping.
The CocktailProduct management, UX strategy, User Research, expert analysis, and usability testing. We helped recognized companies within Colombia's media and financial sectors to improve their digital market presence.