USM - Umeå Sport Motion


Umeå Sport & Motion (USM) is a fitness and training that offers a wide range of fitness equipment and training programs in Umeå, Sweden.

> Responsabilities

Working as a UX designer at the design bureau Humbly in Umeå, I had the following duties for this project:

  • Usability Expert analysis
  • Competition analysis
  • UX/UI Design
> User Interface design   

After understanding the technical requirements and a usability assessment of their previous website, we create the following proposal:


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