Storytel is one of the most important actors in Scandinavian countries and other countries worldwide in the audiobooks sector.
I collaborated as UX Designer for the Content team, responsible for importing all audiobooks and books available to Storyel's customers in the app. The team created a system a couple of years ago that helped Content Managers review and import books and audiobooks from different publishers to the app.
To discover pitfalls and pain points that users faced during their daily tasks, I interviewed some representative users. These interviews were very beneficial to uncovering these hurdles and problems that our team had oversaw and discovering opportunities in the future. I also planned some assignments to measure how users complete basic but crucial tasks that they did almost every day with the system.
Besides the interviews and data collected, I added some expert reviews, such as usability heuristics evaluations (image below), to highlight usability flaws that some peers and stakeholders sometimes oversee. This exercise was a very open-eyes exercise, especially for people who are not familiar with these evaluations. These are a few findings after the interviews and assessments:
After collecting qualitative data (interviews) and quantitative data (number of tasks completed successfully, polls, and surveys), we prioritize tasks for each sprint alongside the team.
To discuss anything proposed, I used some clickable prototypes that let me talk with the team and make crucial decisions about how to go forward.
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