Hi,
I am a User Experience strategist specializing in helping users and businesses to meet their goals.
Hi, hej, hola
I am a UX Professional specializing in helping users and businesses to meet their goals.
Hi, hej, hola
I am a UX Professional specializing in helping users and businesses to meet their goals.
Services
Services
01 /
User Research
Users (aka customers) are whom at the end will use our products and services, it doesn’t matter if you create the most revolutionary product if your users don’t know how to use it or it just isn't aligned to their needs. But, how is one to know what exactly your users think, need or want? The short answer is User Research.
02 /
Information Architecture
Information architecture (AI) is very helpful to categorize and organize the content of your website or app. It is also necessary for your users who are trying to find what they are looking for, easier and faster, without getting lost on the way. For your team it is helpful to visualize what paths they will take.
03 /
Wireframes & Prototypes
Wireframes and prototypes are an essential tool before jumping to designing anything. They are very useful and cost-effective, especially when you are conceptualizing and materializing ideas, working with colleagues, clients or stakeholders and testing and validating the work done.
04 /
Data Analysis
Measuring the user experience is more than creating clicks or page views reports, it is understanding how to find different patterns in your users’ behaviours, how you can anticipate user actions and how you can use this data in order to answer the questions that you are asking.
05 /
UX Strategy
When people are considering creating new products o services, sometimes they prefer not to take risks, but what if we take the right risks, what if we create sustainable products based on a user-centred design philosophy where, at the end, your business and your users win!
06 /
User Testing
User testing is one of the best methods to validate your products and eliminate any assumption or bias. User testing is very useful to identify usability deficiencies and minimizing frustration for users. At the end you will build more profitable products with less risk of failure.
Why UX?
Why UX?
Why should you include UX in your projects?
Why should you including UX in your projects?
Testimonials
Testimonials
His knowledge and experience in UX are well complemented by his graphic design background. He is effective and detailed in his work, and he will make decisions backed by strong arguments. You will be working with someone honest, charismatic and open.
His knowledge and experience in UX are well complemented by his graphic design background. He is effective and detailed in his work, and he will make decisions backed by strong arguments. You will be working with someone honest, charismatic and open.
Diego Junca
Tell Director & Latam Institute for Entrepeneurship and Competitiveness representative
Diego Junca
Tell Director & Latam Institute for Entrepeneurship and Competitiveness representative
Oscar worked in my team at ComparaMejor.com as UX professional and front-end developer. His sense of style was superb and he managed to single-handedly overhaul our brand and site with excellent results. He also has a great sense of responsibility and accountability.
Fernando Sucre
CEO at Comparamejor.com
Oscar’s usability and performance oriented design, aside with his great development skills, allowed him to deliver amazing results as a UX designer & front end developer at the critical early stages of ComparaMejor.com
Ricardo Buitrago
Digital Marketer
Oscar is a truly talented UX professional that combines a sharp eye for detail with solid knowledge and experience.
Oscar is organized, creatively driven and collaborates well with colleagues, clients and partners, and I am very fortunate to have had the opportunity to work with him.
Thomas Floracks
VP of Product + Growth, Viva Real
People I follow
People I follow
This is a list of people who inspire me and make me feel that it is possible to do something better every day
Creative Director (UX) at R/GA, Founder of http://uxdesign.cc.
Product design VP @ Facebook. Lover of food, games, words.
English is my second language. You were my first.
Designs words @Dropbox. Previously @YouTube and @Google.
Designs words @Dropbox. Previously @YouTube and @Google.
Creator of Sidebar, VulcanJS, and co-author of Discover Meteor.
Co-founder of Product Habits, Quick Sprout and Crazy Egg.
Product Director at Google. He was also CEO and Co-founder of Polar.
Author of UX For Beginners (book) and The Hipper Element (blog).